Case Study: How Alpha enables teams to make smarter product decisions more cost-effectively

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Alpha is the next evolution of experimentation.

Product leaders, like our founder, mastered the art of experimentation. We built the platform they wish they had all along.

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Take the heavy lifting out of learning.

Empower your teams with the fastest and most powerful experimentation platform that includes all of the following on-demand capabilities:

Intuitive Interface

Experimentation Engine

Audience Sourcing

Design Support

Data Analysis

Select and configure easy-to-use experiment templates for agile workflows and decision points.

Artificial Intelligence transforms your questions into experiments, split tests, and user interviews.

Conduct advanced targeting and gain programmatic access to 100mm B2B and B2C users worldwide.

Tap into a global designer network to turn concepts and sketches into mockups and interactive prototypes.

Surface actionable insights via interactive charts, open-ended responses, and videos.

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See how Alpha can enable your organization to be customer-centric at lightspeed.

Or run a free experiment

Collaborative workspaces

Shift from silos, handoffs, and manual processes to democratized decision-making with highly cross-functional and collaborative workflows. Alpha offers truly flexible subscriptions and permissions to set up your team and organization for success.

Workflows and prioritization

Iterate rapidly to evaluate features and themes on your roadmap. Alpha offers experiment templates designed for key decision points so you can identify gaps in the market, prioritize high-impact opportunities, and optimize experiences with usability assessments.

Seamless onboarding

Get started instantly without needing additional resources, extensive integrations, or tech support. Alpha's platform is accessible and compliant for teams in regulated industries like healthcare, financial services, insurance, and media.

Reporting and accountability

Create dynamic reports to influence decision-makers and keep stakeholders updated on key milestones. Alpha offers the simplest way to embed user insights into your narratives and presentations.

Level up your organization with full access to our industry-leading library of resources.

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See how Alpha can enable your organization to be customer-centric at lightspeed.

Or run a free experiment