On paper, product managers and UX teams should happily work together. Both aim to ultimately build and ship a successful product; both collect data to... read more
When we looked back on the 2,000+ experiments that product teams have run on Alpha, we noted some of the challenges that they first had... read more
Insights from interviews with product leaders from Intercom, Drift, InsightSquared, and Betterment read more
Whether your company’s innovations are 72 hours or 72 years old, relentless customer discovery remains a critical priority. Even if the product itself hasn’t changed... read more
Workshops, guides, and tools can get product teams excited about experimentation and lean methodologies, but unlocking the organization’s full potential requires C-suite involvement. To continuously... read more
Whether managing the hottest new tech-laden gizmo or a decades-old industrial product, I can’t imagine any product manager willingly coming up short on customer feedback.... read more
As product teams run experiments on testable hypotheses, user feedback and behavior reveal which ideas are misguided and which are potentially lucrative. In a perfect... read more
Did you notice something new about LinkedIn lately? If so, you probably got updated to the professional network’s completely redesigned version. The company is leveraging... read more
