Alpha's Perspective on Conducting Research During COVID-19
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Today, we published the findings from our 2020 Product Management Insights Report, which highlights the growing impact that product management has on organizational growth. The survey... Read More
Consumer Insights on Mr. Peanut Super Bowl Ad Super Bowl ads are a high-stakes investment for any brand. At $5.6 million for 30 seconds, Planter’s... Read More
As approaches to data collection evolve along with the increased pace of decision making within businesses, the dynamic between researchers and product management teams is... Read More
Brings Proven Track Record Leading High-Growth Enterprise SaaS Companies New York, NY – (January 15) – Alpha (www.alphahq.com), the leading market intelligence platform provider,... Read More
Name any business function, and there’s a near-guarantee it’s on a quest to be more agile. The promise often repeated is simple, if not obvious... Read More
It’s survival of the fittest for agencies and management consulting firms in 2019. While it’s no secret that services businesses have undergone a massive transformation... Read More
Speed vs. quality is a misguided tradeoff, according to one of the world’s most innovative companies. Jeff Bezos, founder and CEO of Amazon, has repeatedly... Read More
We’ve all known this person (or maybe we are this person): Activity tracker firmly attached, obsessively monitoring sleep cycles, heart rate, blood pressure, steps taken,... Read More
