Case Study: How Alpha enables teams to make smarter product decisions more cost-effectively

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Category: Industry news

Alpha’s fresh funding and on-demand insights platform is enabling every Fortune 500 to experiment like startups

Thor Ernstsson

Virtually every company is trying to be customer-centric and experiment-driven in order to deliver valuable solutions to the market better and faster. But informing decisions...

What are the major product management trends heading into 2018?

Nis Frome

Every year, we survey 150+ digital product managers to benchmark and highlight their activities, preferences, and perceptions. It’s been an honor to watch the industry...

Digital
Transformation

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Data-Driven Product
Management

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Experimentation &
Prototyping

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What are the major product management trends heading into 2017?

Nis Frome

We recently surveyed more than 150 US-based digital product managers for our 2017 Product Management Insights report. It’s our third annual report, which is essentially...

Who are the top influencers in product management in 2016?

Benjamin Martinez

Product management is a relatively new discipline, and its practitioners continue to refine it every year. In 2016, we welcomed many new faces who contributed...

What’s the state of data-driven decision making in product management?

Nis Frome

A recent study by Harvard Business Review analyzed the utilization of competitive intelligence and market insights within large corporations. They found that an astonishing 45%...

What are the major product management trends in 2016?

Mike Fishbein

We surveyed more than 150 product managers to source data and perspectives on the evolving field of product management. We collected insights that range from...

What is the future of product management?

Nis Frome

Product management has only been in the spotlight for a short time but we’re already thinking about the future. More than 100 product managers and...

What are the major product management trends of 2015?

Mike Fishbein

What does it take to be a successful product manager? What exactly do product managers do on a daily basis? What are the latest trends...