The fastest way to learn about your future customers.
Companies use Alpha’s on-demand insights platform to rapidly explore new markets, validate growth opportunities, and build better products faster.
Alpha appoints Rob Holland as new CEORead Announcement
Turn assumptions into answers within hours. Get audience sourcing, testing, on-demand prototyping, and reporting in one integrated platform.
Submit your question and target audience in minutes using plain English.
Generate actionable feedback from real people in less than 72 hours.
Optimize and refine concepts with follow-up tests and prototypes.
Use feedback to make business decisions aligned around your customers.
Alpha enables you to turn your instinct into actionable data sourced from real people at every step in the innovation process. Alpha’s single, integrated platform empowers you to test and iterate on your ideas at lightspeed and de-risk decision making.
Gain a better understanding of your customers and competitors to identify gaps in the market with insights delivered in hours, not months. Bringing data to decisions means a constant alignment with your current and future customers.
Alpha’s on-demand insights help every organization become more agile, unlocking the innovation required to build long-term competitive advantage.
Alpha speeds workflows and reduces process friction throughout the organization, aligning teams around a common platform for insights into what customers are really thinking.
Forward-thinking organizations from every industry depend on Alpha to build products that users love.
Progress is about validation...that’s the core of what Alpha enabled.
Alpha has been incredibly helpful to us in deciding where to place smarter bets.
Alpha helps us quickly validate assumptions, learn about our target market, and prioritize initiatives on our roadmap.
We’d be lost without Alpha. It pushes us to think harder about what consumers really want and why.
Conducting customer discovery at scale is a huge challenge. Alpha's platform is the most robust and versatile solution I’ve ever seen.
We had to collect consumer data so that we’re not making decisions by opinion... to do that, we needed Alpha at our fingertips.