Category: Best practices

What’s left to test once your product is in the market?

Bob Dorf

Whether your company’s innovations are 72 hours or 72 years old, relentless customer discovery remains a critical priority. Even if the product itself hasn’t changed...

What are the best quotes about leadership from the podcast, This is Product Management?

Benjamin Martinez

Workshops, guides, and tools can get product teams excited about experimentation and lean methodologies, but unlocking the organization’s full potential requires C-suite involvement. To continuously...

Corporate
Innovation

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Data-Driven Product
Management

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Prototyping &
Experimentation

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Can product managers be too busy to talk to their customers?

Bob Dorf

Whether managing the hottest new tech-laden gizmo or a decades-old industrial product, I can’t imagine any product manager willingly coming up short on customer feedback....

How do product teams leverage user feedback to get organizational buy in?

Linda Escobar

As product teams run experiments on testable hypotheses, user feedback and behavior reveal which ideas are misguided and which are potentially lucrative. In a perfect...

What does it take to rise from product manager to product leader?

Mike Fishbein

Over the years, there’s been a lot of insight (and conjecture) as to what sets elite product managers apart from the pack. There’s a wonderful...

What are the best quotes about rallying stakeholders from the podcast, This is Product Management?

Benjamin Martinez

In our annual report on the state of product management, we learned that product managers believe that they spend too much time handling a key...

What are the best quotes about experimentation from the podcast, This is Product Management?

Benjamin Martinez

For 18 months, This is Product Management has been a major resource for product teams across industries and company sizes. But at 75 episodes, it...

What did we learn after running 2,000 experiments for Fortune 500 product teams?

Nis Frome

The ‘Lean’ movement has taken the corporate world by storm, but there are still countless barriers for product teams that seek to adopt its experiment-driven...

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